Podcast

Smiling woman wearing glasses and a denim jacket sitting at a table with a microphone.

Each episode is a conversation with the people who've built brands, IP, and businesses that last: the operators, founders, and strategists who've learned the difference between attention and ownership the hard way.

Oana asks the questions most interviews skip: not what worked, but why it worked, and what it actually cost to build it.
Smiling blonde woman with glasses and necklaces sitting at a wooden table in a modern room.

Popular episodes

‍Different vs. Distinctive: The Debate Every Marketer Needs to Hear -MARCUS FOLEY

Marcus Foley, co-founder and CMO at Tommy, shares his insights into creating brands that captivate and connect. He talks about how true distinctiveness isn't just about being different, but about forging emotional bonds that resonate deeply with your audience.
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AI's Role in Shaping authentic brand narratives

Oliver Yonchev, founder at cocreatd, former CEO at FlightStory, discusses AI's impact on marketing.
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‍How Latina Sports Fans Are Driving a $26.3B Market Jennifer Yepez-Blundell of Drafted

With Latina fans driving a staggering $26.3 billion in annual sports-related spending, Jennifer Blandel, co-founder and COO of Drafted, joins us to talk about the huge opportunity this consumer segment represents for brands.
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